After you get a subscriber you want to keep them. Let your subscriber choose what emails they wish to receive from you and how often. This is not only a great best practice but can also save potential unsubscribes. Here is a great example of an email from GE toting their preference center. So Tell Me What You Want, What You Really Really Want!
Tell Me What You Want:Email Preference Centers
Labels:
email pref centers,
email preferences,
GE email,
opt down,
Spice girls
Reactions: |
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment